Market Research Specialist - Shape Retail Strategies with Data-Driven Insights

Are you a data-driven professional with a passion for uncovering consumer trends and shaping business strategies? Koko Mart Trading is seeking a Market Research Specialist to join our dynamic retail team in Badung, Bali. In this pivotal role, you will leverage your expertise in market research to drive data-driven insights that will shape our retail strategies and enhance consumer experiences. With a focus on innovation and customer-centric approaches, Koko Mart Trading offers a unique opportunity to work in a vibrant and growing retail environment. As a Market Research Specialist, you will be at the forefront of understanding consumer behavior, identifying market trends, and providing actionable recommendations to our retail team. This role is perfect for individuals who thrive on data analysis, strategic planning, and making a tangible impact on business outcomes.

Every day, you will work closely with cross-functional teams to gather and analyze market data, conduct surveys and focus groups, and interpret complex data sets to uncover valuable insights. You will use industry-leading tools such as SPSS, Excel, and Tableau to visualize and present your findings. With a strong background in market research and a keen understanding of consumer behavior, you will play a crucial role in helping Koko Mart Trading stay ahead of the competition and meet the evolving needs of our customers. Join us in Badung, Bali, and be part of a team that values innovation, integrity, and a customer-first approach.

📋 Tanggung Jawab Pekerjaan

• Conduct market research to identify consumer trends and preferences.
• Analyze market data using SPSS, Excel, and Tableau to uncover insights.
• Design and implement surveys and focus groups to gather consumer feedback.
• Collaborate with cross-functional teams to develop data-driven retail strategies.
• Present findings and recommendations to senior management.
• Stay updated on industry trends and best practices in market research.
• Provide actionable recommendations to enhance consumer experiences.
• Monitor and evaluate the effectiveness of market research initiatives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Market Research, Business Administration, Statistics, or a related field.
• 3-5 years of experience in market research, preferably in the retail industry.
• Proficient in using SPSS, Excel, and Tableau for data analysis.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Familiarity with consumer behavior and market trends.
• Certification in market research (e.g., CMR, CRM) is a plus.

🛠️ Keahlian

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